A clear offer
- What will the trainee be able to do after the course?
- Duration, format (in person or online), and trainer.
- The certificate and its accreditation, if any.
Content that proves quality
Short free lessons, introductory sessions, and past trainees’ stories with their consent.
Seasons
The start of the school year, holidays, and companies’ fiscal year-end. Start advertising well before the season.
Follow-up
Someone asking about a course usually compares several providers. A fast, clear reply with details, price, and dates lifts registrations.